Control The Bleed:
Save A Life
The Daniel Baird Foundation promoting Bleed Control Kits to save lives

Our Campaign

We have been campaigning to have bleed kits in all pubs, restaurants, nightclubs and anywhere where knife crime in particular can happen. However, it is obviously not just knife crime that can lead to massive bleeds and so having them in all publicly accessible places such as shops, petrol stations, offices will save lives.

Our campaign has gained momentum with several MPs now lobbying the government, many of which have been personally affected by knife crime in their families. We need to maintain and build this momentum to ensure that we are successful and have the Bleed Control Kits in as many publicly accessible places as possible.


The motion for publicly accessible Bleed Control Kits held at Birmingham Council House
Birmingham Liberal Democrats Lobby for Publicly Accessible Bleed Kits at Birmingham Council House



The Dan Baird Foundation Meeting with the Birmingham Liberal Democrats

A very successful meeting with the Liberal Democrats who whole heartely support our cause and who have personally had tragedy in their own families due to knife crime. They have been a tremendous force lobbying the government on our behalf.

"This Council notes with concern the increase in violent injuries arising from assaults in the city - including a reported increase of nearly 20% in cases of knife crime in the West Midlands.

Council also notes that low-cost bleed control first aid kits can help save lives, especially when used by trained bystanders.

Council supports efforts to improve access to first aid, and knowledge of first aid, and commends the work of the Daniel Baird Foundation in seeking to raise awareness of life-saving bleed control techniques.

It also commends and supports the pilot project in Lozells to be undertaken by the Foundation with local traders.

Council requests that the Licensing and Public Protection Committee investigate the feasibility of making provision of first aid for bleed control, and provision of staff training, a condition of licences for licensed premises.

It further requests that the Cabinet Member for Education, Schools and Culture encourages schools and colleges to ensure they have appropriate first aid facilities, and staff able to apply first aid, in the event of major injury, together with encouraging the teaching of this aspect of first aid in PSHE (personal, social, health education) classes.

This should be done as part of broader awareness and prevention work with schools and colleges about the dangers of carrying knives and becoming involved with violent culture.

Council expects the Chair of Licensing and Public Protection and the Cabinet Member for Education, Schools and Culture to report back to Council on their response to this and on the actions that will be undertaken."



Social Media Post by Morriam Jan and Councillor Baber visiting House of Lords

Myself and Cllr Baber visited House of Lords and met with Lord Fox, Lord Brian Pinnock, Dane Lorely Burt as well as Lord Dholakia who has asked if we can sit on the Police crime commissioner board for APPG on knife crime and to attend Parliament on a monthly basis, I accepted.


We presented our motion which we will be doing next week at full council about bleed kits which should be available across the city, schools, colleges etc. But also for bystanders to have the confidence how to help some one who has been stabbed or shot. We are supporting The Daniel Baird Foundation: Control The Bleed: Save A Life.


As he was brutally murdered in 2017 and his mother Lynne Baird is raising awarness. The trial started Monday 7th January, training to help save lifes is a must and if any one would like to help and get involved please let me know.




Local Community Safety Partnership agrees to purchase up to 200 Bleed Control Kits
Councils Buy 200 Bleed Control Kits, supporting The Dan Baird Foundation

In November 2018, the City Centre Local Community Safety Partnership agreed to purchase up to 200 bleed control kits. This was in response to Lynne Baird of the Daniel Baird Foundation appearing on Radio 4 that same month. Daniel Baird was just 26 years old when he was fatally stabbed in the early hours of 8th July 2017, outside The Forge Tavern, Digbeth in Birmingham following a night out with friends.


We have a limited number of kits for our pilot, so we are initially concentrating on the Night Time Economy locations in the city centre. We have support from the appropriate BIDs (Business Improvement Districts) and have offers from venues who are willing to locate the kits on their premises. We are also exploring the possibility of installing bleed control kits on police vehicles used within the city centre, again a first for the city.


We are working closely with West Midlands Ambulance Service (WMAS) to develop a kit that supports the work of WMAS and Trauma Centres. This kit will provide the tools for an appropriate first response should a member of the public be willing to provide this, pending the arrival of an ambulance. We will ensure it is a procedure that can be supported by the WMAS control room staff over the phone and/or the Regional Trauma Desk and it will also benefit the trauma teams upon arrival at the hospital, ensuring the kit is compatible with their surgical procedures. The average time for a priority ambulance to reach a patient is currently 7 minutes. Catastrophic bleeding from a trauma injury such as a stabbing, shooting or road traffic collision can prove fatal in 3-5 minutes. The bleed control kits can provide a few vital minutes until the ambulance arrives. WMAS are fully supportive of this initiative.


The City Centre Local Community Safety Partnership are currently updating and reprinting a 'Good Practice for Licenced Premises' booklet. It will be recommended good practice for licenced premises to have bleed control kits on their premises.


We see a secondary impact of this project will be the awareness raising around bleed control. With this new knowledge, even without a kit a person can improvise and still provide an emergency first aid response to someone in need.


Once we have learnt from the initial pilot in the city centre, we will look to roll out the kits to the day time economy venues in the city centre as well as across the city. In the longer term, we are excited to explore the possibility of siting the Bleed Control Kits in a similar manner to the public access Defibrilators, which are generally sited on the exterior walls of buildings allowing 24 hour access. This will also allow WMAS Control Room staff to direct members of the public to their location; something that is more difficult when the kits are kept inside venues which are not open 24 hours a day. We are keen to support Lynne in her ambition of Birmingham becoming the first 'Control the Bleed' city in the UK.


We also have a number of violence prevention initiatives taking place in the city centre to reduce the chance of a stabbing occurring in the first place.


Nicci Collins
Safer Neighbourhoods Partnership Manager, City Centre Local Community Safety Partnership
Safer Neighbourhoods Team
Birmingham City Council




Lions Club Promote Bleed Control Kits
The Lions Club of Bletchley Support the Daniel Baird Foundation through promotion of bleed control kits

Lions Clubs International is the world's largest community service and humanitarian organisation with over 1.3 million volunteers and members and 44,500 clubs in 203 countries around the world.


The Lions Club of Bletchley, Milton Keynes heard about our campaign and very kindly wanted to help us and actively did so by recently promoting the Control the Bleed Kits on their booth at a local event. They had a lot of interest from the public and business owners and are also promoting the bleed kits on their website. Hopefully with great organizations like this that wish to help communities, we will be able to highlight the need for publicly accessible blood control kits both locally, nationally and internationally. We thank them for all they do.